You're confident, ambitious, and an all-round people person. There's one career that remains the best option for your entrepreneurial spirit: real estate. And it's a path with excellent prospects. Whether you see yourself as a practitioner or a principal, Century 21 South Africa offers a dynamic platform to kick-start your journey and pave the way for success.
Be part of a growing industry
The latest Employment Insights report by jobs portal CareerJunction reveals an exciting trend that is capturing the attention of job seekers in South Africa. There's been a 21% uptick in the sales sector, with "real estate/property agent" being a sought-after skill. According to Savas Nicolaides, Principal at Century 21 East Rand, he isn't surprised by the demand as the real estate industry is booming. He believes there is always potential for both aspiring practitioners and principals to make their mark.
"The economic climate of South Africa lends itself to self-employment or entrepreneurship of some sort," he says. "A real estate career option is one that is pretty much available to everyone with limited resources to get into. This market remains a legacy-type industry in that it is still very reliant on personal interactions between buyers, sellers, and tenants. This too makes real estate a viable career option for those who are up for building strong relationships or leveraging their existing connections."
Get inspired by a success story
Nicolaides is a prime example of an individual who made the bold leap into the world of real estate with great results. Having dealt with landlords and brokers, he decided to join the real estate industry formally in 2001. He built up a strong background in both residential and commercial property sales and management before opening up the Century 21 East Rand franchise with Century 21 South Africa.
Century 21 East Rand, covering the Benoni, Boksburg, and Kempton Park areas, has gained a positive reputation in the industry. In 2023, the branch proudly celebrated its nine-year anniversary. "We are thrilled to have helped hundreds of clients find their perfect home," smiles Nicolaides. "Our success is testimony to the dedication of our team who strive every day to ensure we are the property practitioners of choice in the East Rand."
Key to this achievement has been joining forces with Century 21 South Africa. Nicolaides says it was an easy choice to find a home with the company. "Partnering with the world's largest real estate brand that has won many international awards just makes it a secure environment to begin with," he points out. "The efficacy of having all the intellectual know-how available from day one definitely gives peace of mind for any new business owner."
Take an assured step as a practitioner
Whether you're a fresh face or an experienced veteran, there's no denying the rewards that come with a real estate career. Nicolaides says practitioners will get the support needed to excel as a part of Century 21 South Africa.
"You will be joining an internationally recognised and award-winning brand," he says. "With that comes all the tools and knowledge needed to hit the ground running. This ranges from the advanced M.O.O.N. system to quickly capture and manage data, continuous learning through Century 21 University, motivation through C214U, to innovative buyer/seller options such as Century 21 Auctions.
"Century 21 South Africa, as part of the Century 21 brand, has a global reach, giving you access to a network of potential buyers from around the world. This exposure and international-level resources on a local scale create a secure environment as opposed to joining smaller offices or no-name brands."
Launch your business with the best
Nicolaides believes potential business owners will make a great investment by franchising with Century 21. "As the world's largest real estate brand, it is clearly doing something correctly. While that's not to say you will automatically be a successful branch, it is assuring to know that all the requirements of a long-term brand and its intellectual offering/s will be available to you," he notes.
Century 21 East Rand's achievements are the result of Nicolaides and his team's efforts, but also the backing provided by the brand. Franchisees can expect tried-and-tested systems, ongoing training for staff, the latest tech, national and global referral links, and support with recruitment and development.
Open the door to opportunities
Your future in real estate starts here! If you're interested in starting or growing your real estate career with Century 21 South Africa, fill out your details on our Careers page. Looking to franchise with us? Enquire now and claim your territory.